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CQ Interview: When Things Go Wrong: Managing Crisis—A Talk with Harry M. Jansen Kraemer, Jr., and Sally Benjamin Young

Published online by Cambridge University Press:  04 May 2004

Extract

In the fall of 2001, Baxter International, Inc., was faced with a crisis after more than 50 people died using Baxter dialyzers. In this interview, Harry M. Jansen Kraemer, Jr., Chairman and Chief Executive Officer of Baxter, and Sally Benjamin Young, Vice President, Communications, discuss how the company managed this emergency situation.

Type
Research Article
Copyright
© 2004 Cambridge University Press

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